Free AEO report
When someone asks ChatGPT for a letting agent in your town, does it say you?
Buyers, tenants and landlords are asking AI assistants for recommendations instead of searching Google. Most agencies don’t appear in the answer. We’ll run your website and listings through the same questions and send you a report showing where you stand and what to fix.
What AEO is, in one minute
Answer Engine Optimisation. SEO was about ranking in a list of links. AEO is about being the answer.
A growing share of property searches now start as a question to ChatGPT, Claude, Perplexity or Google’s AI Overview: “Who are the best letting agents in Sheffield for a landlord with three flats?” “Two-bed to rent near Ecclesall Road under £1,100.” The assistant answers with two or three names and, increasingly, actual listings.
Those names aren’t picked from Rightmove. They come from what the assistant can read and trust on the open web: your own website, whether your listings are published as structured data it can parse, whether your pages are crawlable at all, and what other sources say about you. Most agency websites — including ones that rank well on Google — fail these checks, because they were never built with an AI reader in mind.
The fixes are mostly technical and mostly cheap. But you can’t fix what you can’t see, and there is no console for this the way there is for Google. So we built one.
What’s in the report
Six pages, specific to your agency
Real queries, run against real assistants, with your live listings — not a generic checklist.
Dozens of real buyer, tenant and landlord questions for your area, put to each of these — and we record who they name.
How it works
You send one email. We do the rest.
Hit “Get my report”, fill in your agency name and website, send. We find your listings from it.
Dozens of real buyer, tenant and landlord questions for your area, put to ChatGPT, Claude, Perplexity and Google AI Overview, and we record who they name.
Each property page is tested for the things an AI needs to find and trust it — crawlability, structured data, feed availability, content the model can read.
Within 24 hours, written for the person who runs the agency, not for a developer. Forward it to whoever looks after your website.
Questions
Your agency name and website address, in an email to [email protected]. We run the report on your live listings; nothing to install, no access to anything.
Yes. It takes us a few minutes of compute and we’d rather show you the problem than describe it. No sales call unless you ask for one.
That’s the most common result, and the point of the report. It tells you which of the [n] checks each listing fails and what fixing them involves.
The report is the diagnosis. If you want the fixes done — structured data, crawlable listing pages, AI-readable feeds — that’s a conversation, and we’ll say so plainly at the end of the report.
No. AI answer engines look at your own website and the structured data on it. Portal listings sit behind the portals’ own terms and are largely invisible to them.
